Sectors

Five markets we know from both sides.

HealthHow the same money could deliver more and better care.Where demand outgrows supply, and how a provider stands out.EducationHow the system could reach every child and teach each one better.Where families look for more, and how a private school or faculty earns its premium.ICT & digital infrastructureHow support could follow skills and adoption at home, not headcount.Where the market moves from hours to solutions, and which firms are worth backing.Manufacturing & exportersHow support could help domestic firms grow, not only bring new plants.Where domestic manufacturers can sell more, and what it takes to get there.Agri-foodHow farm support could raise what a hectare earns.Where land earns most, and who can capture the value.All sectorsOverview

Topics

Five questions that cut across every market.

SMEs & entrepreneurshipHow support could reach the small and mid-sized firms able to grow.Where domestic know-how sits, and which firms are worth backing.Competitiveness & investmentHow support could raise productivity, not only jobs.Where firms have underinvested, and what it takes to catch up.Public financeHow each dinar could be tied to a purpose, and pay to the value of work.Where the state will spend, and how to compete for it.Green & digital transitionHow carbon revenue and support could help firms measure and cut, not only pay.Where clean power and carbon data open a market, and who can serve it.Skills & labour marketsHow adults in work and out of it could keep learning what the economy needs.Where to find the people a plan needs, and how to train and keep them.All topicsOverview

Services

Economic analysis for governments, donors and international organisations: we diagnose sectors and public spending, design and cost programmes, and evaluate what they changed.Economic analysis for companies and investors: we size markets and plan entry, find and assess firms to buy, and model what a business is worth.

Sector & value-chain diagnosticsWhere a sector creates value, who leads it, and what holds it back.Public expenditure & functional reviewsWhere public money goes, what it achieves, and how the same budget could do more.Policy & programme designWhom a programme should reach, with what instrument, and how it will be judged.Cost-benefit & fiscal impactWhat a policy or project will cost, year by year, and what it returns.EvaluationWhat a programme changed, for whom, and what would have happened anyway.Market entry studiesHow large the market is, who buys, who competes and what it takes to win.Policy, regulatory & public-demand riskHow incentives, licences, rules and public spending move a business case.Market-entry programmesFrom a study to an operation on the ground: set-up, people, partners and first customers.Business plansA plan a board can approve and a lender or investor can fund.Target search & screeningWhich firms exist, who owns them, and which deserve a closer look.Due diligenceWhat a target’s business, clients and earnings really are, before the price is set.Financial models & valuationWhat a business or an investment is worth, and how it pays back under different scenarios.Surveys & primary dataThe evidence that does not exist yet, collected so that it can be trusted.Custom analytical & performance toolsModels, dashboards and indices, used every time a decision comes back.All servicesOverview

Service · For institutions and donors · Design

Policy & programme design

Whom a programme should reach, with what instrument, and how it will be judged.

Context

What it answers

Many programmes fail at the design stage rather than in delivery: they are built for an average beneficiary who does not exist, paid in ways that exclude those who need them most, or judged by what was spent rather than what changed. Design is where the same budget can be made to reach further.

  • Whom should the programme target, and how will it find them?
  • Which instrument fits: a grant, a guarantee, advice, a voucher, a payment for results?
  • How will we know, during and after, whether it works?

Evidence

How we work

We start from the people or firms a programme is meant to change, described from registers and surveys rather than assumed, and group them by what they need. For each group we test instruments against what earlier programmes in Serbia and the region achieved, including why some were never launched or reached few, and against the capacity of the institution that will run them. Each design rests on a theory of change and a results framework that state its assumptions and risks, and is tested with the institutions and people it concerns. It meets the requirements of Serbia’s planning system for ex-ante analysis of public policies, and of EU and donor programming where the funds come from them. Eligibility, payment and delivery are designed together with the indicators that will judge the programme, so that monitoring starts on the first day.

Theory of change and results frameworks · targeting · instrument and payment design · ex-ante analysis of public policies · monitoring frameworks · policy priorities with stakeholders

Direction

What you get

A programme design with its theory of change and results framework, target groups, instruments, eligibility and payment rules, budget and indicators; options and their trade-offs where the choice is political; and, where asked, terms of reference for implementation and a monitoring framework.

What the tool looks like

Model

Who a programme would reach

Firms filtered from the register on its criteria

For institutions · Policy & programme design

Illustration with invented figures.

Examples of our work

For institutionsPublic Policy Secretariat and Ministry of Economy2019–20

Investment and export support for four manufacturing sectors: sector diagnostics and programme design

Official enterprise statistics and company accounts by detailed activity over a decade, trade data and a review of ministry, agency and donor programmes, set against five EU comparators. The four sectors are food, machinery and equipment, rubber and plastics, and wood and furniture.

For institutionsOECD2025

SME Policy Index: review of the assessments for Serbia and Montenegro

A review of the draft assessments for Serbia and Montenegro against the evidence, including the human capital chapter for Montenegro: work-based learning, the Youth Guarantee, skills intelligence and adult learning. Figures were checked through interviews with the institutions that run the programmes.

All work

Earlier experience

Before Econominess, Nemanja Šormaz did work of this kind in the roles below.

2024–2025Project manager

Competitiveness priorities for small firms in the Western Balkans

A common method for the six economies, research in three and coordination of partners in three, and country and regional reports ranking measures by impact, political commitment, counterpart capacity and timing.

2020–2025Co-organiser and co-author

SME100: leading domestic exporters and their agenda

Leading domestic exporters selected on set criteria from the accounts of some 17,700 firms, a dialogue with them that produced policy initiatives tracked year by year, from the investment tax credit to advance payment of support, and yearly exhibitions in regional technology parks with a barometer of the SME sector.

Talk to Nemanja Šormaz

The other side

Market entry, business plans, due diligence and valuation for companies and investors.Diagnostics, programme design, cost-benefit analysis and evaluation for institutions.

Read this as an investorRead this as an institution
Next serviceCost-benefit & fiscal impact

Contact

Tell us the decision in front of you, and when you need it.

nemanja@econominess.rs

Company profile, PDF · Belgrade, Serbia